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  • Case StudyCase Study
  • Panel SessionPanel Session

DAY TWO: 9th December 2009

  • SESSION

    • 3: ANALYSING OTT VIDEO REVENUE STREAMS

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  • 09.00

    • Chairman's Opening Remarks

  • Giles Cottle, Senior Analyst, Broadband, Informa Telecoms & Media
  • 09.10

    • The Evolution of the Over the Top On-Demand Model

  • Griff Parry, Director of On-Demand, Sky

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    • Sky Player is now untethered from the satellite proposition: targetting new, online-only customers
    • Sky Player for place-shifting - not just in rooms beyond the lounge, but anywhere there is an internet connection
    • Replicate the proposition from a set-top box: reaffirming the provider as the natural aggregator of TV, online
    • From PC back to TV, and beyond: Extending the range of devices
  • 09.40

    • Evaluating Online Delivery for Movie Rental Services

  • Simon Calver, CEO, LOVEFiLM International

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    • Assessing how streaming service could dovetail within the mailout DVP rental business model
  • 10.10

    • Panel Session: Making Money from OTT

  • David Webb, Client Director for Media/Entertainment, Neilsen Online
  • Clare Healy, COO, Teachers TV and Further Speaker, to be announced

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    • Assessing the business models for over the top
    • Comparing and contrasting success stories from around the world
    • Understanding what will work in what environment
  • 10.40

    • Networking Coffee Break

  • SESSION

    • 4: PROGRAMMING FOR ONLINE TV

  • 11.10

    • New Opportunities for Content Owners: Case Study ESPN360, Europe

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    • Identifying the market opportunity for live stream US sports in Europe
    • Ensuring high quality delivery and scaling
    • Establishing a pricing model to encourage uptake whilst maximising returns Robin Ashton, Commercial Director, ESPN Digital Media EMEA, ESPN
  • 11.40

    • Moving Content to the Next Level - New opportunities for the next Generation of Programming

  • Richard Vargas, Senior Vice President, Production and Development, FMX Freemantle

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    • Building on Freemantle's heritage for branded programming
    • Indentifying unique opportunities relating to online delivery
    • Establishing one-to-one relationships with a community
    • Partnership models to mobilise an audience and form a community for a brand
  • 12.10

    • Case Study: Launching a Professional TV Channel

  • Bob Hughes, Chief Executive, Association of Optometrists

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    • Assessing the learning and community requirements of a profession
    • Defining user base expectation and potential consumption patterns
    • Delivering a dedicated TV service for professional group
  • 12.40

    • Networking Lunch

  • SESSION

    • 5: DEVELOPING PLATFORM FOR ONLINE VIDEO

  • 14.00

    • Towards the Standardisation of Online TV Platforms

  • David Wood, Head of New Media, European Broadcasting Union

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    • Assessing the range of platforms available for the delivery of online TV
    • Clarifying the benefits of standardisation in content delivery channels
    • Challenges on the path to standardisation
  • 14.30

    • Opening the Platform to Third Party Application Development

  • Alex Limberis, Chief Operating Officer, Syabas Technology /"Popcorn Hour"

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    • Clarifying the benefits of open the platform to third party application development
    • Understanding how the developer community works and how to engage with them
    • Establishing a thriving developer community - how to support them and how to encourage them
  • 15.00

    • Panel Session: The Device Ecosystem for Accessing on line TV

  • Kuldip Johal, Business Development Director, Samsung
  • Senior Representative, ADB and other speakers, to be announced

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    • Surveying the role of device emerging for accessing TV
    • Understanding their role in the marketplace
    • Will connected TVs replace the set top box?
  • 15.45

    • Close of Day One