8.15 Registration and Coffee

8.50 Informa Welcome & Speed Networking Session

8.55 Chairman’s Introduction William Cooper, Founder and Chief Executive, informitv, UK

Maximising Diversity of Services for Multiplatform and Contextualised Content

9.00 How Connected TVs Create New Media Value Chain

9.20 Multiplatform Viewing Ecosystem and Creating Value by Offering TV Content on X-Box 360

9.40 Contextualised Content vs Shifting Same Content across Different Screens – Where is the Greatest Opportunity for Increasing Returns?

10.00 Improving Your Position in the Content-to-Consumer Value Chain - Multiplatform Reach via Social Networks

10.20 Networking Coffee Break

Multiplatform Initiatives to Drive the TV Industry Forward

11.20 Multiplatform Initiatives for Increased Customer Engagement

11.40 Using OTT to Reach New Non-Subscriber Users

12.00 Using Apps for Shifting Content Across Screens and Enhancing User Experience

12.20 Panel Discussion: Variety of Platforms for Enhanced Internet TV Experience. Which Box will Dominate in the Living Room?

12.50 Networking lunch Break

Content in the Cloud, Mobility and the Role of the Tablet to Redefine Mobile TV

14.00 How to Meet People’s Demand for Information on the Go? Is Mobile TV Picking up Speed in a Tablet Market?Aditya Kishore, Senior Analyst, Heavy Reading

14.20 Cloud Based Content Services through Connected CE Devices

14.40 Panel Discussion: The Effect of Convergent Mobility Markets: Trends, Devices, Technologies, Media and Content - How to Manage it All?

Monetising Multiscreen TV

16.00 What Consumers Want – Changing Video Consumption Trends

16.20 Greenfield Projects: The True OTT Opportunity for Late Entrants

16.40 Creating a Social Network for Elderly People for Multiscreen Access

15.00 Networking Coffee Break

Interactive Workshop: Multiplatform TV Clinic: Rights and Strategies Close-Up

17.20 Licencing and Content Rights

18.00 Visit the Analyst Clinic led by Colin Dixon

Leadership Perspectives on OTT Opportunities

9.00 Demystifying the Smart TV Revolution

9.20 Advertising and Content Promotion via Social Networks and Viral Campaigns

9.40 Harnessing the Knowledge of Local Markets to Increase Viewer Numbers

10.00 Improving the Appeal of Operator's Entertainment Value Proposal

10.20 Networking Coffee Break

Monetisation of OTT – Business Trends, Case Studies and Evidence for Increased Returns

11.20 Case Study: Delivering a Quality OTT experience with International Solutions

11.40 Maximising OTT in the IPTV Market: the Challenges and the Opportunity

12.00 Making Business Sense of the Complex Digital World

12.20 Upgrading Traditional Pay-TV Operations with OTT services

12.40 Panel Discussion: Looking at Business Models for OTT: Subscription, On-Demand, Advertisement led - Which One Works Best?

13.10 Networking Lunch Break

Achieving Viewing Quality: Can Internet Scale to Meet Demand

14.30 Making OTT Work – How to Achieve High Quality of Experience and Overcome Buffering

14.50 Discussion: Is Net Neutrality a Reality? Looking at the Perceived Value of Pricing in the New Converged World?

Standardisation and Industry Initiatives

15.10 Implementing a Common Standard for Connected TV

15.25 Harmonising The Broadcast And Broadband Delivery Through HbbTV

15.40 Panel Discussion: Common Standards or In-House initiatives? How to Gain a Consensus? How to Entice Manufacturers to Use a Commonly Acceptable Easy to Use Open Specification?

16.10 Networking Coffee Break

User Interface and Easy Content Discovery

17.10 Optimising User Interface, Search and Navigation for OTT Video

17.30 Panel Discussion: Content Discovery in a Multi-Channel, Multi-Platform Landscape

Addressing Content Regulation Challenges

18.00 Content Regulation for OTT and VoD Services

18.20 Close of Day Two

8:30 Networking and Coffee

8.50 Informa Welcome & Speed Networking Session

8.55 Chairman’s Introduction

Monetising OTT - Pinnacle of Accomplishment

9.00 Maximising Returns from Multiple Platform Agreements

9.20 Advanced Products and Services like Video On Demand and Interactive TV Services to Boost Monetizing Opportunities for Content Providers and Aggregators

9.40 Launching a Unique Content Application on Connected TVs: Offering Live Streaming and On Demand Side by Side

10.00 Differentiating with a Specific Service to Create a Competitive Edge

10.20 Networking Coffee Break

The Marriage of Broadband and Broadcast

11.20 The Relationship between Telecom Operators, CE Manufacturers and Content Developers - Why Has OTT met Global Acceptance?

11.40 OTTtv and IPTV: A Match Made in Heaven or a Road to Self Destruction?

12.00 Embracing OTT and Benefiting from its Open Possibilities

12.20 Panel Discussion: Is the Industry Ready to Support Mass Market Uptake of OTT services

14.50 Networking Lunch Break

14.10 Defining the Relationship between Consumer Electronic Companies and Content Providers

14.30 Panel Discussion: The impact of Partnerships Between Consumer Electronics Companies and Content Providers on Operators and

Architectural and Technology Advances in OTT – Calling on Cloud Assistance

15.00 The Rise of Services in the Indonesian Broadband Market – Using SmartBox for Content Delivery and Integration for Cloud Access

15.20 Improving the Streaming Quality for OTT and the Role of the Cloud to Leverage Traffic

15.40 OTT and Multiscreen Delivery – Looking at Successful Delivery of Content Across Various Screens

16.00 Networking Coffee Break

Advertising, Social Media & OTTtv

16.40 Going Beyond Advertising: Making Money from Online Videos and Other Forms of Online Content

17.00 How can Operators and Aggregators Capture and Use Customer Data to Improve the OTT Product?

17.20 Expanding the Horizon for Content Producers

17.40 The Convergence of Entertainment, Social Media, and Advertising to Result in Social TV

18.00 End of Day Three